DIYframing Courses

Business Development Day 203/Jul/2009

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This is a one day course, running from 10.00 am - 5.00 pm.  This is the first of two business development days, which along with a second day and 5 practical workshops, forms the Business Development week.  The two business development days can be purchased without any of the other workshops and will provide a strong foundation in how to organise, plan and start a framing business.

 Q What previous experience should I have?

The Business Development days are aimed at people starting out with framing who have decided to explore the possibility of starting a new business venture.  In some cases it will be a completely new challenge, whereas for others it will lead to the development of an additional income source, running alongside complementary services such as photography or running an arts based retail outlet.

If you are signing up for just business days, it is helpful if you iether have some experience already of framing or have completed our two entry level courses:

 

BASICS OF FRAMING

MOUNT CUTTING AND DECORATION

 

 Q What will the course cover?

Business Development Day 2 is all about generating business, marketing, creating a unique framing service and targeting partcular customer groups.  This day, in particular, draws upon the experience of Duncan Macdonald, his early years working from home and how he set up a thriving gallery based framing business. This really is an "ideas" day and one which will provide you with a huge bank of inovative but parctical tips that you can tailor to the business you will be setting up.  The areas covered are:

  • How to provide a distinctive service;
  • Understanding the needs of your target customers
    - the value of market research
  • Where does framing fit into work portfolio
  • High street premises V's Home business
  • Marketing essentials for a new business
  • Marketing on a shoestring budget
  • What makes you stand out from the rest (Your USP)
  • Advertising …. ads that win business
  • Database marketing: identifying new market trends; how to get a slice of the action
  • How to run a smooth operation
  • Business Finances: promotions and discounts; business accounting and cash management (the VAT man and Inland revenue); the importance of managing accounts
  • Generating new business: the golden pot of opportunity (and how to fill it); innovate to accumulate (don't talk about it .. do it); expanding your empire

 

Q What do I need to bring with me?

There is no need to bring any special items for the two Business Development Days.

 

COURSE SUMMARY

Skill level: Professional / Home Business
Venue: Manchester (Heald Green)
Tutor: Duncan McDonald
Date: 03/Jul/2009
Places available: 10
Cost (per person): £145.00 plus VAT

To book, select the options for your course and press "reserve places" to book your places today.

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